SEO Melbourne

No fluff, just what works

Practical, helpful content driven strategies. Clear reporting & no lock in contracts. We won’t take you on unless we know we can get results.

Kick Off Cost — $1,000

Good SEO relies on a solid foundational set up. We’ll spend 8 hours to make sure everything is connected & tracking properly so we can measure results. Anything already set up/any hours not used will roll in to your first month.

This includes:

1hr intro meeting to explain SEO simply and align on goals.
Google Search Console (GSC) & GA4 setup or health check.
Conversion tracking set up or health check for forms or products.
Primary keyword research, tracking set up & baseline benchmarking
6 month strategy.
1hr strategy run through meeting.

Monthly SEO— $1,000/month
Includes 8 hours of strategic and hands on SEO work each month, this might be technical fixes, content creation, on page optimisations, new page creation. Work is based on priorities from your roadmap. We will always prioritise work that will get the fastest results.

Need more?
Modern day SEO is smart, there are no shortcuts. Quality, helpful content is what Google wants.

Once the quick wins on your site are taken care of, we often need to kick it up a notch.

To create the best content, we need to work with other professionals such as copywriters, graphic designers, social media managers and other content creators to create new high quality content that Google is favouring, such as lead magnets, video content, long form guides/blogs & repurposing social content.

When we propose this content, we can help source professionals and work alongside them to maximise your investment with them toensure it can be repurposed for your site and serve you from an SEO perspective as well.

Is my business ready for SEO investment?

Honestly, a lot of businesses aren’t, but because SEO is such a sexy buzzword at the moment, it can be the first form of marketing that a business goes for. Howevever, whether it’s a good fit for you really depends on your particular niche.

Location based businesses almost always benefit from SEO investment fairly early on in their business, except for in very competitive niches such as law or finance.

As a general rule, SEO should not be treated as a short term client acquisition marketing type. SEO typically takes 6 months minimum to start seeing results. Of course, very dependent on your niche, some clients can see results in weeks.

If you need clients NOW, and every dollar needs to bring in a lead, we recommend Google ads until you are ready for SEO investment.

Is there a lock in contract for SEO?

Nope. Just 30 days notice if you want to pause or stop. That said, SEO works best with consistency and we highly recommend a minimum 6 month campaign.

Why is there a start up fee?

We introduced a ‘start up fee’ when we realised the first month to month and half of a campaign was being gobbled up by ‘set up’ tasks instead of work that was going to start building SEO visibility and getting results. A 3-6 month campaign can be unfairly judged when a lot of the initial hours were used just sorting out a particularly convoluted website, or a very messy google analytics account. We want all the set up to be tracked seperately, and the campaign work to only include measurable work that get’s results.

If you have already had SEO work done, and the set up was done correctly, all we will do is confirm everything is good to go, and roll any unused set up hours into your first month.

Can I do a one-off audit or just the start-up?

Yes. You can do the start up for $1,250 as a one off project if you’re not ready to commit monthly just yet.

This includes:

1hr intro meeting to explain SEO simply and align on goals.
Google Search Console (GSC) & GA4 setup or health check.
Conversion tracking set up or health check for forms or products.
Primary keyword research, tracking set up & baseline benchmarking
6 month strategy.
1hr strategy run through meeting.
Any unused hours can be used for hands on SEO work eg a page build or technical fixes.